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Analytical Digital Marketeer (Brussels)

Start date: 
Friday, September 1, 2017
Duration: 
6 months
Languages: 
D,F,E
Description: 

For a major insurance company, we are looking for a temporary analytical digital marketer for a period of at least 6 months.

Responsibility: 
  • manage and develop digital presence from a search, campaign and analytical point of view
  • analyse website and create conversion paths, optimise conversion
  • plan changes to the website, day-to-day management of changes
  • two important projects: (1) migration from Google Analytics to Adobe Analytics; (2) implement GDPR
  • monitor visitors, initiate improvements
  • SEO: policy and follow-up, improvements, share knowledge
  • SEA: Adword Campaign management, optimisations
  • collaborate with communication, marketing and IT, also with external experts, support content publishing
Experience: 

at least 3 years of experience in a similar function is required

Education: 

Master

Personal skills: 
  • certified Google analytics and Google Adwords
  • campaign management
  • conversion optimisation
  • SEA / SEA / Google Adwords
  • Google Analytics & Tag manager, Google Adwords, Google search console OR Adobe Analytics, Adobe Campaign management
  • SEO management tools
  • A/B testing
  • Bi-lingual Dutch / French, with a good command of English

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