4P square expands possibilities, both for our people and for the organizations we collaborate with. To boost our people's opportunities we offer them educational masterclasses on key marketing and sales topics.
The first Masterclass of the year 2012 took place on January 17 in our brand-new offices in Mechelen. The Masterclass dealt with "Digital Marketing Strategy". One expert of the 4P square Digital Excellence Center, Tim Vermeire, explained the process of strategic consulting projects, discussed numerous of digital marketing topics and demonstrated the effectiveness of strategic digital marketing by intensively documenting the case from an FMCG brand. Our consultants enjoyed listening to this story. And it made them smarter too.
More details from this project can be found in the "cases" and "articles" sections on our website.